What a real estate data subscription really costs
The price on the plan is only part of the cost. Add the seats you need, any credits or reports you buy on top, exports, and the time you still spend checking records the tool does not join for you.
Reviewed
The worksheet
| Line | How to estimate it |
|---|---|
| Plan | Monthly price for the tier that has the features you use |
| Seats | Price per extra user, or a team plan |
| Usage on top | Reports, credits or lookups beyond what the plan includes |
| Exports | Whether owner or contact exports cost extra |
| Add-ons | Distress, contact or market data sold separately |
| Your time | Hours a month you still spend on other sites, times your hourly value |
Hercules, for reference
| Item | Price |
|---|---|
| Pro plan (300 credits/month) | $59.99/month |
| Elite plan (600 credits/month) | $79.99/month |
| Platinum plan (1,500 credits/month) | $169.99/month |
| Pre-foreclosure Intelligence | $419.99/month |
| 200 extra credits | $24.99 |
| 550 extra credits | $59.99 |
| 1,500 extra credits | $149.99 |
| One property report, no plan | $9.99 |